FAQs
Everything business owners usually ask us about the strategic call, our services, pricing and how we work together.
Try another word, or email us at [email protected] and we'll answer directly.
Yes. There's no cost and no obligation to buy anything. The call is our chance to understand your business and show you how we think.
About 20 minutes, by video. Pick a time on our Contact page and you'll get a confirmation by email and text with the video link, plus a reminder before the call.
Owners, founders and marketing leads at small and mid-sized businesses who want to grow without wasting budget, whether you're already running marketing or just getting started.
Just three things: your website address, the channels you use today (such as ads, social or email), and a rough idea of your monthly marketing budget. No slides or reports needed.
Of course. Use the link in your confirmation email or text to pick a new time or cancel.
No. Anyone who makes or influences marketing decisions is welcome, such as a founder, a general manager or a marketing lead. If someone else signs off on budget, feel free to bring them along.
No pressure, ever. The call is about understanding your business and giving you a useful first step. If we think we can help, we'll say how. If we can't, we'll tell you honestly.
You leave with a clear first step you can act on. If it makes sense to work together, we'll suggest the right fit, from a one-time audit to ongoing support. If it doesn't, we'll tell you.
Ten service areas under one roof: Strategy & Planning, Brand & Creative, SEO & Website, Paid Advertising, Social Media, Content Marketing, Email & Automation, Lead Generation & Sales, Analytics & Reporting, and Retention & Advisory, including fractional CMO support.
It depends on what you need. Typical ranges are:
These are typical ranges, not fixed prices. You'll get a clear quote before any work begins.
No. Ad spend is always separate. You pay advertising platforms such as Google, Meta or LinkedIn directly with your own payment method, so you always see exactly where that money goes.
Yes. Most clients combine two or three services into a tailored plan, for example paid ads plus analytics and reporting. We'll recommend a mix on your strategic call.
Yes. Our Done-With-You option is built for exactly that: we coach and work alongside your team. We're also happy to collaborate with other vendors, such as your web developer or printer.
In most cases, yes. We work with common platforms such as GoHighLevel, HubSpot, Google Analytics 4, Google Ads, Meta and LinkedIn. If a tool is holding you back, we'll tell you why and suggest an alternative.
Yes. Audits, fixed-scope projects and hourly sessions have no ongoing commitment. Many clients start with an audit and decide on next steps from there.
It takes four steps:
Monthly plans have an initial term of 3 months, then continue month to month. Audits, projects and hourly sessions have no ongoing commitment.
Fernando A. Malacalza, our Director, leads the strategy for every client personally and is your single point of contact. Specialist work such as ads, SEO or design is handled by our vetted team, and Fernando reviews it before it reaches you.
Yes. We're based in Miami, and because calls and reviews happen by video, we can work with businesses wherever they are.
As soon as the agreement is signed and the deposit or first month is paid. Your proposal includes a start date and timeline, so you know exactly when each piece of work happens.
Access to the accounts we'll work in (such as your website, analytics and ad accounts), any brand materials you have, one person who approves our work, and quick replies to approval requests.
You do. Your ad accounts, analytics, social pages, website, domain and CRM data belong to you, and we set them up in your name wherever possible. Final deliverables created for you are yours once they're paid for.
No honest agency can promise specific numbers, because results depend on your market, budget and offer. What we do promise is a plan built on your numbers, KPIs agreed up front, and a clear report every month.
At the start of every engagement, we agree on two to four KPIs, such as leads per month, cost per lead or conversion rate. We track them in your analytics and dashboards and measure our work against them.
It depends on the channel. Fixes to ads, tracking or your website can show results within weeks, while SEO and content usually take several months. We'll set realistic expectations for each KPI in your plan.
We review the numbers together, explain what's happening and adjust the plan. If any work we delivered doesn't meet the professional standard agreed in your contract, we'll redo it at no extra charge.
Every month for ongoing engagements, with a short plain-language report and a review call. Audits and projects end with a findings report or a delivery summary.
Audits and projects require a 50% deposit, with the balance due on delivery. Monthly plans are billed in advance on the first of each month. Invoices are due within 15 days.
Yes, a 50% deposit for audits and projects before work begins. For monthly plans, the first month is paid in advance.
Only third-party costs you'd pay anyway, such as software subscriptions, stock images, printing or ad spend. We'll always ask for your approval before any cost over $100.
Yes. We're happy to sign a mutual NDA before you share sensitive information, and confidentiality is also built into our standard client agreement.
After the initial 3-month term, you can end a monthly plan at any time with 30 days' written notice. Just email us.
Only to schedule and prepare for your call, provide our services and follow up as you'd expect. We never sell your personal information. You can read the details in our Privacy Policy.
Yes. Your business plans, pricing, customer data and results stay confidential. We use them only to do your work, and our team members are bound by confidentiality agreements.
Reply STOP to any text message from us and you won't receive more texts. Reply HELP for assistance. To stop marketing emails, use the unsubscribe link at the bottom of any email.
Still have a question?
If you didn't find your answer here, we're happy to help. There's no such thing as a silly question about your marketing.